FMCG-Matchmaker
We support companies in the FMCG industry in successfully entering the German-speaking market
As FMCG-Matchmaker, we support companies in the FMCG industry in successfully building up sales in German-speaking countries in all sales channels relevant to the FMCG industry: retail, discount, wholesale, foodservice and e-business. We focus on companies that create added value with their product portfolio – such as the product trends sustainability, social responsibility, innovation or health.
Whether start-up, SME or corporate group – we analyse your product portfolio and provide you with individualised solutions. To achieve the best results, a close and cooperative partnership as well as open and honest communication are particularly important to us.
Strategy
- Market and category analysis
- Sales strategy development
- Channel and price management
- Market entry assessment
- Business development
Channels
- Retail
- Discount
- Wholesale
- Foodservice
- e-Business
Customers
- Tender management (brand and private label)
- Contract negotiations and conclusion
- Key account management
- Customer relationship management
- Business planning
Marketing
- Development of sales documents
- Development of sales support measures
- Advice on packaging development and labelling
- Trade fairs
